1. How many hours have you spent
on cell phone per day?
under 1 hour
1~2 hours
2~3 hours
3 more hours
2. Where did you purchase your
last cell phone?
E-shopping website
Experience Store
overseas purchasing agency
shopping mall of electric
others, please specify
3. How long had you used the last
cell phone when you bought the current one?
<1year
1~2years
2~3years
> 3years
4. Which
net operators do you prefer?(Muti-choice)
China Mobil
China UNICOM
China Telecom
5. What is your main purpose for
using cell phone?( Muti-choice)
Text message
office work
Game
online chatting
online surfing
Phone call
others, please specify
6. What
main function is most important according to your usage? ( Muti-choice)
Shape and colour
hardware
software
camera
operation system
others please specify
7. Have you owned our E-products? If
yes, please specify.
8. Are you satisfied current
customer service of Apple?
Strongly unsatisfied
Slightly unsatisfied
Not sure
Satisfied
Very Satisfied
Please specify the features of iPhone customers, if you choose the answer of (strongly) unsatisfied or (very) satisfied
9. What is your age group？
<18
19~26
27~35
36~50
> 50
10. What is your income per year?
<80,000RMB
80,000~150,000RMB
150,001~250,000RMB
250,001~500,000RMB
> 500,000RMB