what is your gender?(你的性别?)
What is your age?(你的年龄段?)
under 16
16-22
23-29
30-39
40-49
50 and more
If you use the WeChat to give the respondents?(你是否习惯用微信回复?)
What's the main purposes of using WeChat?(微信的主要用途?)
chatting with friends(与朋友聊天)
interact with friends at the "Moments"(朋友圈互动)
shopping(购物)
reading the news(看新闻)
receiving Email(接收邮件)
transfer files (传照片)
making friends(交友)
others(其他)
Do you subscribe the public platform in WeChat?(你是否订阅微信公共主页?)
How much public platform do you subscribe?(你订阅了多少公众平台?)
How often do you use WeChat public platform?(你经常使用微信公众平台吗?)
Everyday(每天)
Frequent (经常)
Sometimes(有时)
Almost no(几乎不)
Never(从不)
Does the WeChat public platform information helpful for you?(微信公众平台信息对你有用吗?)
Very helpful(非常有用)
Helpful(有用)
Help a little(有一点用)
Basic did not help(基本没用)
Did not help at all(根本没用)
Do you have the interest to take participate in the activities by using the public platform?(你经常有兴趣参与公众平台的活动吗?)
Always(总是)
often(经常)
Occasinally(偶尔)
Basic will not (基本不)
WIll not(从不)
Do you have buying inclination by the informations from pu blic platform?(通过公共平台的信息你是否经常有了购物倾向?)
Very much(总是)
Often(经常)
Occasionally(偶尔)
Almost no(几乎不)
Never (从不)
Whether do you add some private business as a friend?(你是否在微信好友中添加个人商家?)
What's the information source from the WeChat merchants?(微信商家的信息来源?)
Have never buy(从来没买过)
Other social networking sites(其他社会)
Search the people nearby(附近的人)
Friend recommended(朋友推荐)
Others(其他途径)
How often do you shop from WeChat merchants?(你经常在微信商家购物吗?)
Frequently(经常)
Periodically(有时)
Occasinally(偶尔)
One or two times(一两次)
Never(从不)
Do you think of the pushed information from WeChat merchants will be more reliable than other social networking sites?(你是否认为微信商家比其他的社会网站更加可信)
Totally agree(完全同意)
Agree(同意)
Generally(一般)
Disagree(不同意)
Totally disagree(非常不同意)
Do you want to share the good activities or products on the "Moments"?(你愿意分享好的活动或者好的产品在朋友圈里吗?)
Very willing to (非常愿意)
Wiling to (愿意)
Generally(一般)
Don't want to(不愿意)
Unwillingness(非常不愿意)
How do you perceive the WeChat marketing?(你认同微信市场吗?)
Totally agree(完全同意)
Agree(同意)
Generally(一般)
Disagree(不同意)
Totally disagree(完全不同意)