The new product into Market Research

 Dear Sir / Madam: Thank you for your time for completing this questionnaire.This questionnaire aims at providing primary information for an innovation design. All personal information is anonymous confidential and will be used for design report only. Under the background of Green travel, assuming you have the demand of buying a personal commuting vehicle. There is a product of 
four- wheelelectric vehicle with the performance and size between the existing electric and fuel vehicles. Adequate endurance is also ensured. 
Your  occupation?
A. students
B. employees (private sector)
C. employees (GLC)
D. employer
E. employed by the government
F. retirement
 Your working location?
A. school
B. city center
C. specific industrial zone
D. cross city (county-level city)
E. free zone
F. at home
Your seniority?
A. still in school
B. 0~5 years
C. 5~15 years
D. 15~25 years
E. more than 25 years
Your working day average travel distance (km)?
A. 0~3
B. 3~8
C. 8~15
D. 15~23
E. 23~30
F. > 30
 The rest of your average daily travel distance (km)?
A. 0~3
B. 3~8
C. 8~15
D. 15~23
E. 23~30
F. > 30
 Main travel destination on your day-off?
A. market
B. supermarket
C. shopping Center
D. coffee / tea shop
E. surburb
F. I'm not going anywhere.
Number  of passengers when travel?
A. alone
B. two
C. three
D. groups
Your expectation of maximum speed on the electric transport (km / h)?
A. 35~40
B. 40~45
C. 45~50
D. 50~55
E. 55~60
F. > 60
Your expectation of electric transport vehicle life span?
A. 16 to 65 years old
B. 18 to 70 years old
C. 16 to 70 years old
D. 18 to 65 years old
 You prior requirement of electric transport vehicle?
A. can arrive directly on the road
B. universal driver's license (motor vehicle driver's license).
C. requires a special driver's license (rank below the motor vehicle driver's license)
D. I don't care
The price range that you accept (GBP)?
A. 2500~3500
B. 3500~4500
C. 4500~5500
D. 5500~7000
E. 7000~9500
F. I don't care
 Your expected  features of this vehicle? (multiple  choices)
A. enclosed body
B. air conditioner
C. speed automatic cruise
D. ABS system
E. enough storage space
F. insurance
G. size is smaller than the parking space
H. fashion design
I. luxury design
J. crashworthiness
Your  expectation for the vehicle charging time?
A. less than 15 minutes
B. 15 minutes to 1 hour
C. 1 to 3 hours
D. 3 to 5 hours
E. 5 to 8 hours
F. more than 8 hours

13题 | 被引用0次

模板修改
使用此模板创建