您好,我是中南林业科技国际学院的学生,为了了解超市商品位置摆放对消费者行为购买的影响以及更有利与超市购物的环境,我正在进行一项有关于超市商品布局的调查,希望能打扰您一些宝贵的时间,帮助我们填写这一份问卷,我保证这些信息仅供结果分析需要,绝对保密,感谢你的配合。/Dear friends, I am a student of the Central South Forestry Science and Technology International College. In order to understand the impact of the location of supermarket commodities on consumer behavior and shopping environment, I am conducting a survey on the layout of supermarket commodities, hoping to disturb you some valuable time and help us fill in this form. The questionnaire, I guarantee that the information is for the result analysis only, and is absolutely confidential. Thank you for your cooperation.
您经常在超市购买的商品种类? /What kinds of goods do you often buy in supermarkets?
A.生活日用品/Daily necessities
B.食物/food
C.家电用品/home electrical appliances
D.文体用品/Stylistic articles
您认为购物按哪种摆放方便您挑选? /Which way do you think the shopping is convenient for you to pick?
A.同品牌商品集中摆放/Centrally placed with brand goods
B.同类商品集中摆放/Similar commodities are concentrated.
C.多功能同口味商品集中摆放/Centralized display of multifunctional flavored products
您认为关联商品的相邻摆放是否有利于您的挑选?/ Do you think the adjacent arrangement of associated goods is good for your selection?
在看货架上的商品时,您的视线一般停留在哪一层?/When you look at goods on the shelf, what level do you usually stay in?
A.最上层/top
B. 中间层/middle
C. 最下层/Bottom
D. 不固定那一层/Not fixed on that level.
你是如何找到你所需要的商品?/How do you find the products you need?
A. 问服务员/ask for shop assistant
B. 自己找/Find yourself
C.朋友帮忙/A friends help
你认为超市的相关商品陈列是否给您购物过程带来方便?/Do you think the display of supermarket related products will bring convenience to your shopping process?
A. 很方便/very convenience
B.比较方便/convenience
C. 没感觉,对我购物没有任何影响/No feeling, no impact on my shopping.
D. 感觉这样的成列扰乱了我的购物习惯/I feel this sort of arrangement disrupts my shopping habits.
你认为别人在购买商品时会不会因为超市商品的布局购买了一些不必要的商品?/Do you think people buy unnecessary goods because of the layout of the supermarket?
对于超市商品位置的摆放,你有更好的建议吗?/Do you have any better suggestions for the location of supermarket goods?