SK-II市场调研-调查问卷模板-问卷网

Q1 Gender

性别

Female女

Male男

Age group

年龄

Below 18

18-25

26-30

31-40

40-45

Above 45

Are you local or non-local?

您是否是香港居民

Yes是

No不是

Occupations

职业

Working工作党

Homemarker居家

Student学生

Unemployed失业中

Retired退休

Other其他

Household monthly income levels (in HK$)

您的家庭月收入？（港币）

$10000or below

$10001-20000

$20001-35000

$35001-50000

$50000 above

Which brand(s) of skin care product are you using now?

您现在使用的护肤品品牌是什么

____________

What kind of brands do you prefer？

您更认可哪类产品？

Chinese国货

European and American欧美品牌

Japanese and Korean日韩品牌

The price range you will accept（a set of skin care product）（in HK$）

你能接受的护肤品价格（一套基本的水和乳）（港币）

Below $200

$200-500

$500-1000

$1000-2000

$2000-5000

Above $5000

How much is your skin care expenditure as a percentage of your monthly expenses?

您的护肤品支出占月支出的多少

Below 5%

5%-10%

10-20%

20%-30%

Above 30%

How frequent do you buy skin care products average?

您多久购买一次护肤品

1 month and below

2-3 months

3-4 months

Above 4 months

Are you used to using a brand or mix-match?

您习惯使用一种品牌还是随意搭配？

One brand一种品牌

mix-match各种品牌混着用

does not matter无所谓

What’s your favorite promotion?

您最喜欢的促销方式是？

Money off满减

Limited-time discount限时折扣

Coupon折扣券

Captioned package优惠套装

Other其他

Did you purchase any SK-II products?

您是否购买过SK-II

Yes是

No没有

The way you know about of SK-II？

您是如何了解SK-II的？

Introduced by BA专柜导购介绍

Recommended by friends朋友推荐

Introduced by magazines杂志推荐

Recommended by the makeup bloggers在网上看美妆博主安利或攻略

Other其他

The way you bought SK-II？

您是如何购买SK-II的？

Shoppe专柜

Official website官网

Overseas purchasing agents or person代购

Gifts他人赠送

Other其他

What functions do you consider when purchasing SK-II?

您平时购买SK-II时注重它的哪些功能？

Moisturizing补水保湿

Whitening美白亮肤

Wrinkle and anti-aging祛皱抗衰

Sun screen防晒隔离

Other其他

Please score the following skin care brands according to your

请您为下列护肤品品牌打分

CPB ★ ★ ★ ★ ★

兰蔻 ★ ★ ★ ★ ★

雅诗兰黛 ★ ★ ★ ★ ★

雪花秀 ★ ★ ★ ★ ★

SK-II ★ ★ ★ ★ ★

Any suggestions for SK-II？

对SK-II的任何建议

____________

SK-II市场调研

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