Age 年龄
Less than 20 years 20岁以下
21 - 30 years 21到30岁
31- 40 years 31到40岁
41 - 50 years 41到50岁
Up to 50 years 大于50岁
Education Degree 文化教育水平
Less than Bachelor Degree 低于本科学位
Bachelor Degree 本科学位
Master Degree 研究生学位
Doctor Degree 博士学位
Status 婚姻状况
Single 未婚
Married 已婚
Others 其他， please specify ______________
Monthly Income 平均每月工资
Less than 5000RMB 小于5000人民币
5001- 10,000RMB 5001到10,000人名币
10,001 -15,000RMB 10,001到15,000人名币
Up to 15,000 RMB 15,000人名币以上
The Company conducts its business ethically. 这家公司做生意很有道德
Not important 不重要
General Important 一般重要
More important 比较重要
Important 重要
Very important 非常重要
The Company conducts its business with transparency. 这家公司的业务运作是透明的
Not important 不重要
General Important 一般重要
More important 比较重要
Important 重要
Very important 非常重要
The Company conducts its business with a sense of accountability. 这家公司以负责任的态度开展业务
Not important 不重要
General Important 一般重要
More important 比较重要
Important 重要
Very important 非常重要
The Company conducts with high degree of responsibility. 公司的行为具有高度的责任感
Not important 不重要
General Important 一般重要
More important 比较重要
Important 重要
Very important 非常重要
Employees are paid fairly and adequately. 员工能得到公平合理的报酬
Not important 不重要
General Important 一般重要
More important 比较重要
Important 重要
Very important 非常重要
Working condition is safe and hygienic. 安全和卫生的工作条件
Not important 不重要
General Important 一般重要
More important 比较重要
Important 重要
Very important 非常重要
Employees are satisfied with the work they do. 员工对所做的工作满意
Not important 不重要
General Important 一般重要
More important 比较重要
Important 重要
Very important 非常重要
Employees are allowed to participate in making decision related to the work they do. 在工作中允许员工参与决策
Not important 不重要
General Important 一般重要
More important 比较重要
Important 重要
Very important 非常重要
The company produces products and services with efficiency and standard. 公司将高效、规范地生产产品和提供服务
Not important 不重要
General Important 一般重要
More important 比较重要
Important 重要
Very important 非常重要
The company provides complete and accurate information about products and services to consumers. 公司为消费者提供完整而准确的产品和服务信息、规范地生产产品和提供服务
Not important 不重要
General Important 一般重要
More important 比较重要
Important 重要
Very important 非常重要
The company has established a customer service system to allow consumers to complain about problem, ask questions about product and services. 公司建立了客户服务体系，允许消费者投诉问题，询问有关产品和服务的问题
Not important 不重要
General Important 一般重要
More important 比较重要
Important 重要
Very important 非常重要
The company is committed to satisfaction for consumers who choose its products and services. 公司致力于为消费者选择满意的产品和服务
Not important 不重要
General Important 一般重要
More important 比较重要
Important 重要
Very important 非常重要
The company's products and services should promote the development of local policies. 公司的产品和服务需有促进当地政策的发展
Not important 不重要
General Important 一般重要
More important 比较重要
Important 重要
Very important 非常重要
The company's products and services should support education and promote the development of a community living environment. 公司的产品和提供的服务需支持教育事业并促进社区居住环境的发展
Not important 不重要
General Important 一般重要
More important 比较重要
Important 重要
Very important 非常重要
Companies that produce goods and services need to provide local jobs by hiring local residents. 生产产品和提供服务的公司需要雇佣当地居民给当地提供就业机会
Not important 不重要
General Important 一般重要
More important 比较重要
Important 重要
Very important 非常重要
Companies that produce products and services need to put customers first and contribute to social and community development. 生产产品和提供服务的公司需要有顾客至上的精神，为社会及社区发展作贡献
Not important 不重要
General Important 一般重要
More important 比较重要
Important 重要
Very important 非常重要
The company name is easy to remember. 公司名称易记
Not important 不重要
General Important 一般重要
More important 比较重要
Important 重要
Very important 非常重要
The color pattern used in the company name is recognizable and easy to remember. 公司名称使用的图案色调特别容易辨别和记住
Not important 不重要
General Important 一般重要
More important 比较重要
Important 重要
Very important 非常重要
The company is a leader in providing consumers with products that meet quality standards. 公司为消费者提供符合质量标准的产品的领导者
Not important 不重要
General Important 一般重要
More important 比较重要
Important 重要
Very important 非常重要
The company has high credibility to consumers to help create a new height of life. 公司可信度高，为消费者创造一个生活新高度
Not important 不重要
General Important 一般重要
More important 比较重要
Important 重要
Very important 非常重要
The company continuously improves the quality of products and services. 公司不断地提高产品和服务质量
Not important 不重要
General Important 一般重要
More important 比较重要
Important 重要
Very important 非常重要
The company produces and provides a wide range of full services to its customers. 公司生产和提供的服务涵盖面广，可以做到全方位为顾客服务
Not important 不重要
General Important 一般重要
More important 比较重要
Important 重要
Very important 非常重要
The services provided by the company to every customer is consistent and fair. 公司对每一位顾客提供的服务都是一致的，公平的
Not important 不重要
General Important 一般重要
More important 比较重要
Important 重要
Very important 非常重要
The product information that the company provided to every customer is accurate. 公司提供给每一位顾客的产品信息都是准确无误的
Not important 不重要
General Important 一般重要
More important 比较重要
Important 重要
Very important 非常重要
The company is well known in the industry. 这家公司在同行业中很有名气
Not important 不重要
General Important 一般重要
More important 比较重要
Important 重要
Very important 非常重要
The company is reliable and trust worthy. 公司信誉可靠，值得信赖
Not important 不重要
General Important 一般重要
More important 比较重要
Important 重要
Very important 非常重要
The company always provides service according to needs of customers. 公司始终根据客户的需要提供服务
Not important 不重要
General Important 一般重要
More important 比较重要
Important 重要
Very important 非常重要
The company helps solve problems raised by customers quickly. 公司帮助客户快速解决可能出现的问题
Not important 不重要
General Important 一般重要
More important 比较重要
Important 重要
Very important 非常重要
The employees are attentive to customers and able to solve problems for customer. 员工是细心的，能够为客户解决问题
Not important 不重要
General Important 一般重要
More important 比较重要
Important 重要
Very important 非常重要
The employees have a good attitude and are excellent in providing customer service. 员工态度良好，出色的客户服务能力
Not important 不重要
General Important 一般重要
More important 比较重要
Important 重要
Very important 非常重要
The employees are constantly soliciting Feedback from customers. 员工们不断地向顾客征求意见
Not important 不重要
General Important 一般重要
More important 比较重要
Important 重要
Very important 非常重要
The employees work accurately and according to established standards of conduct. 员工们根据制定的行为标准准确地工作
Not important 不重要
General Important 一般重要
More important 比较重要
Important 重要
Very important 非常重要