Factors influencing Chinese peoples purchase intention food delivery in Yunnan, China. 影响中国云南人外卖购买意愿的因素。 

感谢您能抽出几分钟时间来参加本次答题,现在我们就马上开始吧!
Are you Yunnan person, Chinese? (1. 你是云南人吗?)
Yes,pleaseproceedtothenextquestion.(是的,请继续下一个问题)
No,pleasestopdoingthequestionnaire.(不,请停止问卷)
Are you using takeaway app software? (你在使用外卖应用软件吗?)
Yes, please proceed to the next question. (是的,请继续下一个问题)
No, please stop doing the questionnaire. (不,请停止问卷)
Are you interested in using food delivery services? (你对外卖服务有兴趣吗?)
Yes, please proceed to the next question. (是的,请继续下一个问题)
No, please stop doing the questionnaire. (不,请停止问卷)
What is your gender? (你的性别是什么?)
Male (男性)
Female (女性)
How old are you?(你几岁?)
Below 20 years old
20-30 years old(20-30 岁)
31-40 years old(31-40 岁)
41-50 years old(41-50 岁)
More than 50 years old
What is your occupation? (你的职业是什么?)
Student(学生)
Office worker(上班族)
Teacher (老师)
Other (其他)
How much time do you spend using takeaway app software each day? (你每天花 多少时间使用外卖软件?)
Less than 1 h (不到 1 小时)
1-2h (1-2 小时)
More than 2 h (超过 2 小时)
Which takeaway app software do you like best?(你最喜欢哪个外卖软件?)
Meituan(美团)
ELE.ME(饿了么)
Other(其他)
I intend to use food delivery service due to the quality and variety (PI1:由于质量和种类,我打算使用送餐服务)
选项1 ★ ★ ★ ★ ★
I intend to be used food delivery service regularly (PI2:我打算定期使用送餐服务)
选项1 ★ ★ ★ ★ ★
I intent to used food delivery service because it met my expectation (PI3:我打算使用送餐服务,因为它符合我的期望)
选项1 ★ ★ ★ ★ ★
I intent to used food delivery service base on my need (PI4:我打算根据自己的需要使用送餐服务)
选项1 ★ ★ ★ ★ ★
I think I will order the food delivery soon (PI5:我想我很快就会点外卖)
选项1 ★ ★ ★ ★ ★
 I think I can get food easily (C1:我觉得我很容易得到食物)
选项1 ★ ★ ★ ★ ★
I think I can order food anytime (C2:我想我可以随时点菜)
选项1 ★ ★ ★ ★ ★
I think I can finish my order quickly (C3:我想我可以很快完成我的订单)
选项1 ★ ★ ★ ★ ★
I think food delivery is a convenient channel (C4:我认为送餐是一个方便的渠道)
选项1 ★ ★ ★ ★ ★
I like the payment method is very fast of food software (C5:我喜欢的支付方式是很快的外卖软件)
选项1 ★ ★ ★ ★ ★
The price of food delivery is very reasonable (P1:食物价格很合理)
选项1 ★ ★ ★ ★ ★
I would like to receive frequent merchant vouchers (P2:我想收到频繁的商户代金券)
选项1 ★ ★ ★ ★ ★
Price is an important reason for me to choose a merchant (P3:价格是我选择商家的重要原因)
选项1 ★ ★ ★ ★ ★
I wish to spend less money and eat more food (我希望花费更少的钱去吃更多的食物)
选项1 ★ ★ ★ ★ ★
I like to keep an eye out for and search for promotions from merchants (我喜欢关注和搜索商家的促销活动)
选项1 ★ ★ ★ ★ ★
I think the quality of the food is the same as the store or restaurant (FQ1:我认为食物的质量与商店或餐厅相同)
选项1 ★ ★ ★ ★ ★
I think the quality of the food is right for the price (FQ2:我认为食物的质量对得起价格)
选项1 ★ ★ ★ ★ ★
I think the food is always fresh (FQ3:我认为食物总是新鲜的)
选项1 ★ ★ ★ ★ ★
I think the food is made from good raw material (FQ4:我认为食物是用好的原材料制成的)
选项1 ★ ★ ★ ★ ★
 I pay attention to the quality of food (FQ5:我注重食物的质量)
选项1 ★ ★ ★ ★ ★
I think the packaging of the food delivered by the merchant is clean and safe (SQ1:我认为商家送来的食品包装干净安全)
选项1 ★ ★ ★ ★ ★
I want the business to hear my feedback on the food (SQ2:我希望商家听到我对食物的反馈)
选项1 ★ ★ ★ ★ ★
I think the riders provided service to me with politeness (SQ3:我认为骑手为我提供服务很有礼貌)
选项1 ★ ★ ★ ★ ★
I think the riders provided service to me with friendliness (SQ4:我认为骑手为我提供了友好的服务)
选项1 ★ ★ ★ ★ ★
I think the riders provided service to me with trustworthy (SQ5:我认为骑手为我提供了值得信赖的服务)
选项1 ★ ★ ★ ★ ★
I think that I will get the food delivery in time (DT1:我想我会及时收到外卖)
选项1 ★ ★ ★ ★ ★
I think the time delivery is acceptable (DT2:我认为交货时间可以接受)
选项1 ★ ★ ★ ★ ★
I think the delivery personnel can provide in time (DT3:我认为送货人员可以及时提供)
选项1 ★ ★ ★ ★ ★
I think the time delivery will not change the taste of food (DT4:我认为送餐时间不会改变食物的味道)
选项1 ★ ★ ★ ★ ★
I pay attention to the time delivery of ordered food (DT5:我注意点餐的送达时间)
选项1 ★ ★ ★ ★ ★

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